Strategie-Guide Digital Transformation - Guidance and methods for successful change - available starting June 9th 2023
The author: Dominik Rüchardt has been involved in the digitization of industry for over 30 years in various roles
• Why we complain rightly and wrongly
• The essence of digital transformation
• Do all companies have to become digital enterprises?
• The path to your own transformation map
• With exercises and practical examples
• For digital and industrial companies and all transformation facilitators
A practice book for strategy
Digital technologies such as the Internet of Things, artificial intelligence, lifecycle management, augmented reality, blockchain, 3D printing, platforms, cloud computing, edge computing are bringing about changes that are both an opportunity and a threat, because they are changing not only companies, but also the boundary conditions, the markets and the competition. Digital Transformation is a process of change, driven by new opportunities and challenged by the realization that it is necessary to evolve and work differently. More sustainable, more flexible, more transparent, with more responsibility for the world and subsequent generations. And fueled by competition, locally and globally. The new opportunities are changing the rules of the game, and there is still a lot of uncertainty about what is happening where and why. This book will help you and your company develop your own strategy for Digital Transformation. It has emerged from 30 years of experience of digital transformation in industry, from different perspectives: from ten years of the innovative drive of start-up companies, from ten years of accompanying and leading major change initiatives in industry, and from ten years of accompanying transformation with different industry sectors and markets, together with industry representatives, associations and innovation design structures. And it has emerged from the experience that around digital innovation and transformation there is still more dreaming than understanding. Opportunities are misunderstood, risks are not recognized, and people do not understand each other. The inertia and tenacity of software is often dangerously underestimated in the mistaken assumption that it can be changed at any time. All of this inhibits and paralyzes the process of digital transformation. Digital transformation is a complex, networked process in the ongoing operations of industry that no one among the group of stakeholders can manage alone. That is why it needs order. A common language, common decisions, common structures in industries and regions. But change has long been underway, and no one knows exactly what will happen next. This is also the spirit of this book. Planning and managing transformation in the face of climate change, in the face of global crises, in the face of the Covid experience and its impact on social life, work and the economy. Understanding one's environment well and focusing on what really makes a difference from one's own strength in interaction with the environment is one of the greatest challenges for companies. How can the digital transformation be successfully shaped in the company, taking into account your own current position, your own strengths, the environment, and the associated changes? What should you be aware of and take into account? What strategy can be developed for your own company and how can it be implemented in concrete terms? These topics are answered in the book in as practical a way as possible. It is a book from practice for practice! The practical transfer is facilitated by many real, but anonymized examples. I now wish you many new insights while reading this book as well as much success in developing your own "map" and mastering the digital challenges!